Most equipment dealers don’t have a parts problem. They have a record problem. The part is on the shelf, the technician is on the job, and your warranty administrator knows the claim window. What breaks is the thread between them: the serial number that should tell every department where a part came from, where it went, and who pays for it.
The larger your dealership, the more places a serial number can go missing. Every branch, technician, and original equipment manufacturer (OEM) program you add creates another handoff where someone has to carry that serial number forward, and every handoff is a chance for it to be mistyped, skipped, or lost.
You already treat a machine’s serial number as the anchor for the sale, the warranty, and the service history. Serialized parts, such as engines, transmissions, turbochargers, alternators, and starters, rarely get that same discipline, even though they carry their own warranty terms, core values, and failure histories.
That gap matters because parts and service carry the dealership. Absorption rate is the percentage of your total dealership expenses that parts and service gross profit covers. The North American Equipment Dealers Association (NAEDA), now known as Associated Equipment Distributors (AED), found an average absorption rate of 71.37% in its 2024 Cost of Doing Business Study, which covers 2023 results, according to Farm Equipment’s coverage of the 2025 Dealership of the Year program. NAEDA’s guideline is 80% or greater, and Farm Equipment’s reporting on dealer absorption rates profiles Greenway Equipment, a John Deere dealer that credits “parts integrity” as one contributor to its 92% absorption rate.
Here’s the point of view: a serial number isn’t a data field someone fills in at the parts counter. It’s the record that should connect parts, sales, service, warranty, and rental work across every department. When that record holds, each team inherits context from the one before it. When it breaks, each team starts over.
Receiving is where the record begins. If a serialized part enters inventory without its number captured, every downstream team works from a guess.
Microsoft Dynamics 365 Business Central addresses this at the item level. When you set an item tracking code to SN Specific Tracking, the serial number assigned when the item enters inventory must follow the item when it leaves, according to Microsoft Learn’s guidance on setting up item tracking.
Business Central also blocks posting an outbound document line for a serial number that isn’t in inventory when specific tracking is in place, per Microsoft Learn’s item tracking lines design details. That’s ERP inventory management working at the source, not cleanup at month-end.
Technician hours are the capacity your service department sells. When a technician has to chase down which serialized component went into which machine, those are hours you can’t bill. When the parts installed in a machine stay on that machine’s record, the next technician starts with its history instead of rebuilding it.
Warranty is where a broken serial record turns into lost margin. When a claim can’t show which serialized component failed and which one replaced it, the claim depends on documentation your team may no longer have.
State law recognizes this weak point. Maine’s dealer warranty statute allows a warrantor to deny dealer warranty claims for cause, including lack of material documentation.
Notice the pattern. The part was right. The repair was right. The record didn’t make it across the handoff.
Control doesn’t mean adding approval steps. It means your inventory control systems carry the serial record forward, so no department has to rebuild it. Here’s what that looks like in practice:
This is the approach behind RPM by Suite Engine, equipment dealer software built within Business Central. Solutions like RPM automate lifecycle tracking once the required setups are complete. When the equipment is received, RPM creates a unit record and continues tracking that unit as it moves through sales, warranty, service, and rental events in Business Central.
Because RPM is built within Business Central, standard Business Central serial number tracking for parts works alongside RPM unit records, from the time a part is received until it leaves inventory.
RPM also tracks the parts that go into a specific unit, so the unit record shows what was installed in that machine. On a work order, you register spare parts against a unit, and when you replace a faulty component, the new item becomes a registered component of the unit once you post the work order. Warranty coverage in RPM lives on the unit itself.
Serialized inventory tracking assigns a unique serial number to each individual part or unit and keeps that number attached through receipt, sale, service, warranty, and return. For dealers, it’s the backbone of asset management across departments, not just a warehouse task.
Claims stall when the serial number captured at the parts counter doesn’t match, or never reaches, the claim. A gap at any handoff leaves the claim without the documentation it needs.
Yes. Business Central supports serial, lot, and package tracking through item tracking codes, and it traces serial-tracked items backward and forward across purchasing, sales, and inventory documents once you configure item tracking.
If your serial numbers stop at the parts counter, your margin stops there too.
BOOK A DEMO to see how RPM and Business Central keep equipment records connected across sales, service, warranty, and rental.
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